Join us as we continue our unnecessary love affair with the crazy, US street-wear brand.
Let’s get this out of the way immediately. Icon have not ever given us any money in exchange for any coverage that we’ve given them. And it’s not for the want of trying… Because we’ve asked often – like a LOT OF TIMES. But their European distributor, Parts Europe, flat out refuses to spend any money on the ‘waste of budget’ that is digital marketing, and whilst we would very much like their money, and disagree vehemently that placing all of your advertising money into the dying print media is a wise choice for any marketing department, they might well have a point…
Because here we are again, writing about their catalogue once more.
But still… Look. At. It! What other motorcycle-focused company do you know that spends this kind of budget or attention to detail on their clothing? Who else is furnishing the youth with fabulous garments that aren’t pandering to the latest focused-group or ‘trendy’ trend? Nobody. Because just as the rest of the world cottons-on to the fact that jeans, proper jackets that look like jackets and motorcycle boots that look like proper shoes that you can actually wear off of the bike might be the next best thing, Icon continue to peddle their amazing blend of crazy graphics and perfectly bonkers bike wear.
So go, MF’ers… Go and look at the beauty that is Icon’s new catalogue and tell them that Motofire sent you. Then ask them if that guy in marketing might actually be interested in spending some of their moolah in exchange for our gushing praise.
(Or perhaps they’ll just wait until next year when they know we’ll do exactly the same thing for nothing in return).
Review: Pando Moto Boss jeans are the most comfortable we’ve ever ridden in
Everyone makes abrasive-reinforced denim these days, but Pando Moto are quietly changing the game.
We’ve written about Pando Moto before here on MF. Back in January we were impressed by the quality of their offering – seen only through their catalogue – and their direction that seemed to be ‘making motorcycle clothing for real people’.
But is that promise kept all the way through to riding with them on the bike?
(Pando Moto wanted us to check out the quality of their new jeans, they sent us a new pair to wear – and keep.)
The first thing that grabbed us about the Pando Moto denim on the Boss Black jeans that we were sent, was the stretchy’ness of the denim. For those people who like to wear their slim-fit denim on the bike, but find the cut of most of them unable to keep up with the demands of fast riding, the freedom of movement offered by both the tailoring and the extremely stretchy 13oz denim was a huge benefit.
Armour is provided by knee inserts from Knox and there are hip inserts available too (although you’ll have to buy those yourself – they’re not provided in the box).
With a myriad fabric choice now being available in the ‘abrasion resistant’ arena, the comfort of knowing that your legs are going to protected by good, reliable DuPont Kevlar can’t be understated and – although thankfully we can’t vouch for their strength within a crash – the furry, yellow fabric is positioned in all of the right places and we’re certain that it’ll keep our skin happier than just wearing denim on its own.
There’s no denying that Kevlar is hot however, so whilst the slim-fit of the denim might be welcome, the lack of airflow and warmth from the kevlar next to your skin will mean that you’ll find yourself with a sweaty set of pins by the time you’ve reached your destination.
But whilst the skinny fit might make you a slave to fashion, the little details of the jean show that Pando Moto have thought things through with more focus than most; the one feature that impressed us more than perhaps it should have with the Pando Moto Boss jeans was the clever little reflective strip on the inside seam of the bottom of the legs… When you turnover the jeans – as our little legs AND fashion dictate is a must – that reflective ribbon provides a fantastic extra nod to safety.
We’ve spent just a few days riding in the Pando Moto jeans now, but we honestly haven’t ridden with a more comfortable, more pleasing pair of motorcycle denim than these.
Dainese’s 3D custom leather configurator is ridiculously brilliant!
You too can design the best – or most hideous – custom leathers available.
If you were wondering why the quantity of articles on Motofire has recently slowed to a snail’s pace, you’d be forgiven for thinking that it’s to do with the fact that we’ve put the site up for sale.
BUT if we’re being honest, the last couple of day’s worth of articles didn’t get published because we were too busy messing about with Dainese’s new custom works configurator for their race leathers.
Seriously, go and take a look, it’s brilliant… And you can pretty much alter every component of your race suit.
Accessible via the website, the brand-new 3D configurator allows each motorcyclist to completely personalise their leather suit, jacket or pants in real time, with a simple, set of interactive toggles and widgets.
You can even upload logos and words.
Once it’s all done, you then just need to make an appointment with your local Dainese custom works centre who will then take your measurements and get you on the way to one-off Dainese suit heaven.
OR you could get the design we produced made in honour of Motofire and you’ll be well on your way to the Milan catwalks!