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Suter and Keanu Reeve’s Arch Motorcycles join forces

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Mutual distribution deal will see inventory swap across the Atlantic.

Keanu Reeves is one of those Hollywood mega stars that you know you will get on with.

Famed for being super down to earth, the Matrix star joined forces with Gard Hollinger in 2012 to create Arch Motorcycle Company. Their goal? To create the ultimate American performance cruiser.

It was in 2015 that their dream became tangible as they launched the KRGT-1 which went on to sell globally and received high praise from the biking community. Currently, Keanu and Gard are working on their next model, launching later this year. However, they have just announced some exciting news.

Rewind to 1996, Eskil Suter founded a company called Suter Industries. The Swiss-based race engineering company which went on to win three consecutive manufacturers championships in Moto2. The latest of these being in 2012 with Marc Marquez. In 2015 they came back, releasing the MMX500. An extraordinary piece of two stroke race engineering.

These two companies strive for one mutual goal. To deliver excellence in everything they do, which makes the partnership they have just formed, very exciting.

Suter has appointed AMC as the exclusive North America importer and distributor of their circuit specific motorcycles. Creating a separate division within its company name, Suter North America with specialise in the sales, set-up and technical support of the Suter MMX Moto2, MMX500 and other models in the product range.

Mirroring the deal, Arch Motorcycles have appointed Suter Industries as their Euro importer and distributor. Taking the lead to create an Arch KRGT-1 motorcycle which is compliant to Euro-4 regulations.

Both companies can offer something to each other. The engineering prowess of Suter combined with the star quality design of Arch can only lead to exciting developments of both companies future models.

Suter CEO Maurizio Baumle says “Arch Motorcycle company are an enthusiastic partner and we are proud to have brought the companies together. Sharing the same vision for technical perfection is great. However, we have a mutual passion for riding that makes this a perfect partnership.”

Arch Co-Founder Keanu Reeves comments “What an honor for Arch to have the unique opportunity to bring the Suter MMX500 and Moto2 motorcycles here to North America and conversely, for Suter to be our Arch representative over in Europe. Like Arch, Suter makes motorcycles for riders who appreciate an incredible riding experience. Both of our companies are committed to excellence in everything we do. I’m very excited about the potential for what we can create together moving forward.”

For those of us in Europe, this is fantastic news, and we look forward to seeing the first Euro-4 KRGT-1 roll out.

The question is, who will order the first one?

Source: Ultimate Motorcycling

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Harley-Davidson release two new, old Sportsters

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New Harley Iron 1200 and Forty-Eight Special come with new graphics, chrome and high bars.

There are a lot of new motorcycles coming out of the Harley-Davidson stable – at least one hundred by 2027 in fact, so we can expect a frequent flow of model revisions and changes to be revealed over the coming months and years.

The two new bikes announced today by Harley aren’t hugely new or exciting – but the new graphics are pretty sweet and ape-hanger bars are always worth clinging onto.

‘Since its inception, the Sportster has offered the perfect combination of size, power and character that makes it appealing to so many different riders’ -Brad Richards, Harley-Davidson V.P. of Styling & Design.

The Harley Sportster was introduced in 1957 and has now hit somewhere in the region of 30 varying production models. Along that time owners have got pretty used to stripping their bikes down and customising/re-inventing them. It’s this fact that Harley say they’ve used as inspiration for their two, new machines.

The Forty-Eight Special comes with a tiny 10 litre tank, new, steamroller front-end and 8 inch high Tallboy handlebars. Compared to the regular Forty-Eight, there’s also a lot more chrome.

The Iron 1200 features a ‘fast-back’ café seat, mini-ape black handlebars and a glossy black fly screen. It’s also got more range with a 15 litre tank and fancy colour paint/graphics. There’s also a lot less chrome and a lot more black.

So that’s two more of the 100 bikes out of the way.  And a new electric just around the corner

 

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Harley-Davidson’s electric motorcycle will be a ‘Revelation’ (according to trademark filings)

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Harley-Davidson trademark casts revelatory eye into future of their electric motorcycle plans.

If you were to have said a year or so ago that arguably the world’s most famous motorcycle brand would be frequently linked with falling sales and financial woe then most people would have said that you were barking mad.

However, with recent stories of millennial woe and mounting board concern the immediate future of the famours Bar and Shield brand is far from certain.

With a commitment to releasing 100 new motorcycles over the next ten years however, the folks at Harley-Davidson motorcycles do at least seem to have a plan to tackle their problem, and – along with Indian Motorcycle – they are preparing to take that battle to uncharted territory.

Last month the news broke that Harley were looking to get their electric motorcycle out and onto the streets by the end of 2019 and now it would seem that we know a little more about what form that new electric technology might take. Or the name of it at least.

According to a recent trademark application filed with the United States Patent & Trademark Office then name that Harley Davidson will use to refer to their new electric drive-train technology will be ‘Revelation’.

The interpretation by our (genuine) friends over at Asphalt & Rubber is that this will not be the name of the final motorcycle however, but rather the name used to refer to the technology/motor itself.

We’re not sure if the final name of the electrified Harley will be that of the Livewire moniker attributed to its pre-production/concept that was produced as a test vehicle back in 2014, but the choice of ‘Revelation’ for the motor technology is an interesting one to say the least.

The company already uses similar sounding names for it’s Evolution’ and ‘Revolution X’ V-Twin engines, so ‘Revelation’ isn’t too far of a stretch for the imagination, but it’s certainly an interesting one…

The Book of Revelation in Christian faith is effectively an apocalyptic prophecy.

The notion that it will be the old, warhorse Harley-Davidson to be the first major manufacturer on course to release a production electric motorcycle could well be considered an event of almost biblical proportions.

Source: USPTO via Asphalt & Rubber

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