Why? Because Internet + Russia.
The video was shot by Nicholas Pasynkov, who says that he was ‘driving Saturday in Syktyvkar when he spotted the large bruin calmly riding in a motorcycle sidecar that had been designed to resemble the face of a wolf.’
Why? We have no idea.
But judging by a separate video we’ve found of the Bear being enticed into the sidecar outfit, he doesn’t seem to be particularly bothered about being made to tour the city streets.
(That said, we’re pretty certain that there should be animal welfare or just basic safety laws about this sort of thing. Even in Russia).