No, we don’t think your sand-coloured textile suit is suddenly going to come into style.
There is no doubt that motorcycling has been on a bit of an upturn of late. Interest in biking and motorcycles in general hasn’t felt this great for decades and whilst the jury is still out as to whether this is down to the influence of the new wave custom scene and Beckham documentaries or the onboard video’d escapades of the extreme athletes and groups like Nitro Circus is impossible to tell.
But what is true to say is that it might – just might – be seen as cool to ride a motorcycle once more. We’ve not really seen this kind of interest since the days of Brando, McQueen or The Fonz.
The world of high fashion isn’t really somewhere that you’d expect to see much by way of motorcycling influence, but it would appear that things are starting to change. Just as we’re becoming used to seeing alternative fabrics and greater tailoring making their way to our riding gear, the fashion industry is beginning to take notice of this burgeoning biking influence onto the wider culture.
Vogue have a fascinating rundown (yes, I mean that genuinely) as to the origins of this new biking-inspired aesthetic, which is worth a longer look in order to click through all of the photos , but they say that we should expect to see more and more racer-inspired jackets to hit the high streets throughout 2017 and even motocross derived tops and jersey’s – with their loud, bright and often garish colourways, during the brighter months of the year.
Even music videos are getting in on the act and using the loud and lairy 1990s as inspiration.
No, your old Oxford textile jeans will never be cool. But with companies like Rev’it, Knox and Icon blurring the lines between safety and fashion, the possibilities of you arriving somewhere after a ride and still looking cool off from your bike as well as on it are becoming even greater.