Category: Opinion

We care about motorcycling. A lot. That means we quite often have a lot to say about this passion of ours. You may not always agree, and that’s OK, because this is where we can exchange our opinions freely…

Wanted: Writers for Motofire!

Think you know motorcycles? Always fancied yourself as a bit of a journalist? Join us. If you’ve every wondered if you have what it takes to write for a motorcycle news website, then now is your chance to find out. Yes, that’s right! Motofire.com are looking for writers,...

Remembering Nicky Hayden

The news that Nicky Hayden has passed away is devastating to the whole of the motorsport family and one of racing’s brightest lights has sadly gone out. Nicky was a champion to his core; from the way he raced to his fierce devotion to his family and the...

Inside Indian’s marketing strategy

Senior Marketing Director for Indian Motorcycle reveals the company’s marketing plan for growth. Speaking at an Association of National Advertisers conference this week, Pam Kermisch (Senior Director, Integrated Marketing and Customer Experience, Polaris) provided a little insight into how Indian plans to sell their product over the coming years. And it’s no...

Help fund Motofire with Patreon.

We started Motofire.com with one mission and one mission only; we wanted to prove that with a little hard work, effort, dedication and above all passion that it was possible to build a motorcycling destination online that people would not only visit, but one that they’d also enjoy. When...